KATIE
HORWITCH.

SELF-TALK
SHIFTER.

Reimagining what it means to “be positive” in a complex world.

SELF-TALK THAT SHIFTS • WORDS THAT WORK • STORIES THAT STICK • MESSAGES THAT MOVE • KEYNOTES WITH PULSE • CABARET WITH PURPOSE • REAL-LIFE TOOLS • MORE AGENCY, LESS AUTOPILOT •

SELF-TALK THAT SHIFTS • WORDS THAT WORK • STORIES THAT STICK • MESSAGES THAT MOVE • KEYNOTES WITH PULSE • CABARET WITH PURPOSE • REAL-LIFE TOOLS • MORE AGENCY, LESS AUTOPILOT •

SELF-TALK TAKES THE STAGE

Through cabaret, keynotes, and story-driven performance, Katie transforms self-talk from an abstract idea into something audiences can recognize, reframe, and actually use — leaving them with language they can use long after the applause.

BOOK KATIE

Trusted on stages, screens, and inside organizations shaping culture:

HI, I’M KATIE

Katie Horwitch helps people change the conversation they’re having with themselves — so they can change how they lead, create, connect, and live.

I’m an author, speaker, mindset coach, artist, and the founder of WANT: Women Against Negative Talk — a platform dedicated to helping people shift their negative self-talk without ignoring the realities of being human.

I’ve spent almost two decades studying the conversations we have about ourselves, and what those conversations make possible (or impossible) in our lives, relationships, workplaces, culture, and world.

My mission? To change the way we talk about the way we talk to ourselves — and in the process, create a world in which feeling fulfilled is a reality for all.

I’m so glad you found me.

MEET KATIE

EXPLORE THE WORK

One mission. Many ways to make shift happen.

  • Keynotes, cabarets, workshops, and hosted conversations that turn self-talk into something audiences can notice, feel, question, and shift.

    GO TO SPEAKING + LIVE EXPERIENCES

  • WANT YOUR SELF, upcoming projects + books, essays, and more.

    GO TO BOOKS + WRITING

  • TV segments, interviews, podcasts, panels, and on-camera conversations that tie self-talk directly to the moment we’re living in.

    GO TO PRESS + MEDIA

  • Scripts, tools, columns, community, and practical self-talk shifts for building a better relationship with the voice in your head.

    GO TO THE SELF-TALK STUDIO

  • Private sessions, creative support, brand collaborations, and custom work for people and teams ready to make the shift personal.

    GO TO COACHING + CONSULTING

  • Katie is a one of a kind human. She is a brilliant writer. She is an expert content creator. She is an approachable, well-versed and engaging motivational speaker. Having Katie on your team inspires others to do more, do better and reach higher for themselves.

    Angela Leigh, Vice President, lululemon Studio

    PRESS + PRAISE

  • Katie, we want you to come with us to everything. You are truly amazing and an inspirational force.

    Shelley Zalis, founder of The Female Quotient + SeeHer

    PRESS + PRAISE

  • Katie has a level of gravitas that is unparalleled. She is articulate, passionate, collaborative, intensely supportive, and crazy smart. Her ability to harness a room full of people with her powerful words and boundless energy is truly a sight to behold.

    L.K. Whitney, CEO of The Good Fest

    PRESS + PRAISE

  • Getting to know WANT and Katie has been transformative. Over-analyzing, over-doing, and over-feeling seemed like habits I had to shake off until I found deep resonance in her writing, words, and actions.

    Caroline, reader

    PRESS + PRAISE

available now

WANT YOUR SELF
Shift Your Self-Talk and Unearth the Strength in Who You Were All Along

Introducing writer, speaker, mindset coach, and founder of WANT: Women Against Negative Talk Katie Horwitch's first book, WANT YOUR SELF: Shift Your Self-Talk and Unearth The Strength In Who You Were All Along — a pragmatic and proactive guide to shift your self-talk at the deepest level, so that you can move forward fearlessly into the life you were meant to live. Now available wherever books are sold.

GET YOUR COPY

JOIN THE SELF-TALK STUDIO

A place to build new habits + shift your negative self-talk, every single week.

Self-talk doesn’t shift on its own.

Just like any skill you want to learn — you need to practice. And just like any skill you want to strengthen, you need a studio to hone your craft.

If you’re looking to sharpen your self-talk skills and hone your self-trust, this is that studio.

Membership includes:

  • Ready-to-use language swaps, reflection questions, and visualizations for real-life situations, written by a certified mindset coach.

  • Get access to Embrace the Cringe and The Fulfillment Files: deep dives into earnestness, embarrassment, fulfillment, and the courage to care out loud.

  • Curated round-ups of joy-bringing, non-sucky products, links, and cultural spotlights that help bring the work we do together into your everyday life.

  • Exclusive access to full WANT YOUR SELF Cabaret videos, and early peeks at new projects/initiatives

JOIN THE SELF-TALK STUDIO

KATIE IN ACTION

MEDIA + SPEAKING SIZZLE REEL

SEE MORE MEDIA CLIPS

CABARET SIZZLE REEL

SEE MORE STAGE CLIPS

Katie is the founder of WANT: Women Against Negative Talk, a multimedia platform that gives you tips, tools, motivation, and inspiration to shift your negative self-talk patterns to positive + proactive — without ignoring or minimizing the realities of being human. We learn about ourselves individually and collectively, so we can influence our spheres and society in a way that moves us all forward, not back.

VISIT WANT